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To Find Growth on TikTok, Marketers Need to Think Granular and Niche

It's no longer a platform brands and creators don't understand.

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2022 Will Be a Year of Unintended Consequences From the Pivot to Privacy

Publishers and platforms brace for a battle over contextual data.

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TikTok: How to Use the Visual Enhancement Tool

A new feature automatically improves exposure and more

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Cookie Quest: How the Ad Industry Tackled Identity in 2021

This year there have been high and low points in the industry’s identity quest.

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Meta Shifting Campaign Creation in Ads Manager to Outcome-Driven Ad Experiences

The company will consolidate 11 objectives into six.

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Help Wanted? Meta to Shut Down Facebook Jobs Outside Canada, US Feb. 22

The tools debuted in those two countries in February 2017.

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Twitter Goes Full Speed Ahead in Ghana With @TwitterGhana, Billboards

The social network is partnering with the Afrochella festival.

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Instagram: How to Embed a Profile on the Web

Users can share their own content or someone else's.

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Snap, Mariah Carey Kick Off ‘All I Want for Christmas’ Spotlight Challenge

The creator behind the top Snap will receive $50,000.

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Messenger, Instagram Movie Mate Lets Fans Scream Along With the Original Scream Film

The franchise marks its 25th anniversary with the Jan. 14 theatrical release of Scream (2022).

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TikTok: How to Upload Videos in HD

Users can turn this setting on or off for each video individually.

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Instagram: How to Stop Users From Embedding Your Posts

This feature is turned on by default

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Instagram Rolls Out Ways to Share Public Content, Profiles Off-Platform

Image previews in tweets, embedding profiles on external websites.

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Meta, 6 Partners Team Up on End-of-Year Integrations of Sharing to Stories

B612, Snow, Anghami, Kwai, WeSing, Likee.

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TikTok Debuts New Camera, Editing Tools

GIFs from Giphy can be used as backgrounds in its Green Screen effect.