Portrait of Brittaney Kiefer

Brittaney Kiefer

Brittaney is Adweek's European creative editor based in London. Before joining Adweek, Brittaney was creativity and culture editor at Campaign. Before that, she was a reporter and editor at PRWeek.

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The Top 10 Weirdest Ads of 2021

Ads of the Year

This year's strangest marketing campaigns featured a creepy android, an album for cats and multiple mentions of cannibalism.

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How WeTransfer Went From Tech Service to Oscar Qualifier

Creative Disruption

WeTransfer has an unusual approach to its creative projects with artists.

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How UK Creative Leaders Want to Disrupt ‘Archaic’ Non-Diverse Industry

Diversity, Equity and Inclusion

Adweek asked UK creative leaders about the future of leadership and talent.

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Ford’s Underwater Dance Is a Surprisingly Elegant Ad for a Pickup Truck

Automotive

Ford stages an elegant underwater dance to demonstrate its truck's wading depth

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A Snack Brand Known for Its Humorous Ads Shines Light on Mental Health Struggles at Christmas

Food & Beverage

Walkers' ad follows a man putting on a brave face at a holiday party before opening up to a friend.

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Publicis Italy Is Adweek’s 2021 International Agency of the Year

Agency of the Year

The shop became a standout in the Publicis Groupe stable by creating culturally relevant work during a global crisis.

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This Anti-Drunk Driving Campaign Is a Surreal Ode to Male Friendship

PSAs

The campaign asks young men to intervene if their friends are tempted to drive drunk.

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How Chilly’s Feel-Good Marketing Aims to Make Sustainability Accessible to All

Sustainability

Chilly's ad features a diverse cross-section of the U.K.

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Visit Sweden Asks Tourists to Explore the Real Places Behind Ikea’s Product Names

Ad of the Day

Forsman & Bodenfors' campaign features a tongue-in-cheek film attempting to entice visitors by boasting of the places behind Ikea’s range.

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This Chocolate Brand’s Shocking Film About Domestic Violence Has Gone Viral

Advertising

Greek chocolate firm's film shows how many women can become trapped in toxic relationships.