Portrait of Jason Lynch

Jason Lynch

Jason Lynch is Adweek's TV editor, overseeing trends, technology, personalities and programming across broadcast, cable and streaming video. Formerly TV editor for People magazine, he has been covering the TV and movie industries for two decades.

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TV Execs and Ad Sales Chiefs Reveal Their Top Priorities for 2022

Outlook

From strengthening creative partnerships to safely returning to the office.

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15 Shows That Will Air Their Final Episodes in 2022

Outlook

Better Call Saul, Ozark and This Is Us are among the series preparing their final bows.

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The Biggest TV Executive Departures of 2021

Year in Review

Ricky Strauss, Kim Godwin and Kelly Campbell were among more than a dozen key exits.

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Buyers Pick the Best—and Worst—Streaming Services

Year in Review

Here’s what they really (anonymously) think about Netflix, Hulu, Peacock and HBO Max.

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15 Popular TV Shows That Didn’t Air New Episodes in 2021

Year in Review

The pandemic sidelined Barry, Atlanta and Stranger Things—but they will be back soon.

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Execs Grade the TV Industry on How It Tackled Measurement Problems This Year

Year in Review

Network presidents, buyers and ad sales chiefs weigh in on one of their biggest challenges.

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TV Ad Sales Chiefs and Buyers on the Marketplace’s Biggest Changes in 2021

Year in Review

And what’s top of mind as they head into 2022.

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Nielsen Debuting First Version of Nielsen One Cross-Platform Metric Next Month

CES

Disney, Magna among 10 initial agency, advertiser and publisher participants.

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14 Top TV and Streaming Execs on the Most Important Thing They Learned in 2021

Year in Review

From the power of gratitude to the continued resiliency of great characters and story.

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ViacomCBS, Dentsu Partner on VideoAmp Data Trials With OpenAP’s New XPm Framework

Measurement

Q1 pilot marks big step forward in use of alternate currency to Nielsen.