TV Execs and Ad Sales Chiefs Reveal Their Top Priorities for 2022 From strengthening creative partnerships to safely returning to the office.
TV Execs and Ad Sales Chiefs Reveal Their Top Priorities for 2022
From strengthening creative partnerships to safely returning to the office.
15 Shows That Will Air Their Final Episodes in 2022
Better Call Saul, Ozark and This Is Us are among the series preparing their final bows.
The Next Big Deal That Will Change TV Is Just Around the Corner
With Warner Bros. Discovery and MGM-Amazon percolating, it’s only a matter of time before there’s even more consolidation.
The 10 Most Important Convergent TV Moments of 2021
From acquisitions and mergers to de-accreditations, we look back on the decisions that shaped the industry's future.
How Smart TV and Connected TV Platforms Measure Up at the End of 2021
Smart TVs were responsible for nearly all the growth among big screens in 3Q.
How the Biggest Streaming Services Stack Up at the End of 2021
Netflix, Disney+ and HBO Max lead the pack at the end of 2021.
15 Popular TV Shows That Didn’t Air New Episodes in 2021
The pandemic sidelined Barry, Atlanta and Stranger Things—but they will be back soon.
Here’s How Much Streamers Spent on TV Advertising in 2021
Discovery+ and DirecTV Stream spent the most.
Execs Grade the TV Industry on How It Tackled Measurement Problems This Year
Network presidents, buyers and ad sales chiefs weigh in on one of their biggest challenges.
TV Ad Sales Chiefs and Buyers on the Marketplace’s Biggest Changes in 2021
And what’s top of mind as they head into 2022.
Nielsen Debuting First Version of Nielsen One Cross-Platform Metric Next Month
Disney, Magna among 10 initial agency, advertiser and publisher participants.
14 Top TV and Streaming Execs on the Most Important Thing They Learned in 2021
From the power of gratitude to the continued resiliency of great characters and story.
NBCU’s Fresh Prince Reboot Will Debut Super Bowl Sunday on Peacock
The game and the series will both stream on Peacock.
ViacomCBS, Dentsu Partner on VideoAmp Data Trials With OpenAP’s New XPm Framework
Q1 pilot marks big step forward in use of alternate currency to Nielsen.